As a creative, digital, marketing and public relations agency, TAC offers our clients a strategically driven, fully integrated marketing solution. Though the breadth of our services is vast, we understand that your project is entirely unique. We take a highly personalized approach, custom tailoring our services to meet the needs of our individual clients. Each project is designated one point person—one individual who knows every nuanced detail across all campaigns and remains at your side from conception to completion.
TAC prides itself on creating strong brand identities that align with the discerning tastes of our clients. We begin by identifying who the audience is and developing brand visuals and bold narratives that will appeal directly to that audience. From logo design to core brand positioning, each concept we devise serves as a strong visual representation of the project while establishing the human connection on a relatable and deeply personal level.
Collaborating under one roof with the creative team, the PR division executes an integrated strategy that maximizes press coverage and drives momentum. The public relations team approaches each campaign with the insight of a journalist, leveraging existing relationships with local, national and international media outlets.
TAC creates print collateral that effectivity articulates a project to resonate with the identified target audience. Materials are designed to communicate the lifestyle, location and significant differentiators to drive urgency through storytelling and captivating graphic design. TAC manages print production to ensure the highest quality possible within budget and up to brand standards. TAC also designs and consults on the construction of a project’s signage campaign to ensure the experience aligns with the brand vision while driving lead generation.
It’s all about the first impression. TAC custom designs and develops a full range of digital assets to not only translate a brand into an online presence but also to elevate it through visually enriching, intuitive and results-driven websites, apps and digital campaigns that encourage interaction and engagement.
TAC believes in letting the numbers do the talking. Our research and analytics specialists provide our clients with real-time information and reporting that allows us to track which of our marketing initiatives are the most impactful, whether analyzing website traffic or click-through rates. We like to call it the method behind the madness.
TAC creates compelling print and digital advertising campaigns that can translate into a variety of mediums. We oversee media planning, buying and placement to ensure the creative concepts integrate seamlessly into each advertising medium and speak directly to target audiences in key markets.
Social media is a highly specialized creative platform that TAC engages to cultivate a strong social community of brand advocates for our clients. We develop each channel to act as an extension of the brand, creating additional touch points in new and existing target markets and reinforcing the existing brand image.
TAC loves to put people and projects together, leveraging our relationships with brands to present partnership opportunities that garner measurable results and ingrain our clients in the fabric of their communities. We also help develop and execute an events strategy that activates key markets with memorable events, from large-scale VIP launches to intimate custom events.